PNC Broadway in Louisville is thrilled to announce the creation of Bluegrass Brewing Company’s Lurch’s Lager – a beer to celebrate the upcoming production of THE ADDAMS FAMILY playing The Kentucky Center October 15-20. After a successful partnership earlier this year when BBC introduced Jam Session Ale for the Broadway tour of MILLION DOLLAR QUARTET, the team couldn’t wait to sink their teeth into another new and exciting beer. Lurch’s Lager, created by BBC Brewmaster Andrew Dimery, is brewed using four different kinds of premium German Munich malt, which gives the beer a complexity that pairs well with the dark, yet playful nature of THE ADDAMS FAMILY. Lurch’s Lager will be tapped at the BBC St. Matthews (3929 Shelbyville Rd.) on Thursday, October 10 at 5 pm.